Infertility issues strained Maritza Parra’s marriage and gave her such bad panic attacks that she was unable to continue running her brick and mortar business. One day after divorce court, she had an epiphany, and she started using creativity to remember the simple truths she needed to hear. Soon, she was teaching this life-changing technique to others, and the resulting momentum led her to become a life coach.

Now, at Heartwork Journaling University, she teaches her students how to coach themselves THROUGH anything or TO anything. She provides tools for serious personal growth and rediscovery through creativity and play. 

Today, Maritza joins the podcast to share the story of how her traumatic loss naturally led to the next chapter of her life and career, the power of reframing, and why the answers are inside you right now, just waiting to be discovered.

Key Takeaways

  • How listening to other people left Maritza divorced and devastated – and how she overcame this trauma.
  • Why Maritza always thought she wasn’t ready to launch a membership site – and why she was wrong.
  • Maritza’s advice for anyone thinking about launching a membership site – and how she tested the waters using Facebook Live.
  • The power of keeping promises to yourself. 
  • How Maritza uses social media, but doesn’t let it use her.

Free Give

TRIBE membership guide

FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Click here to download!

Memorable Quote

  • “You’ve got to turn every single failure into fertilizer.” – Maritza Parra

Episode Resources


Read The Transcript


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Shelli Varela

When you reframe your inner story, you reframe what’s possible. This is the mantra of our host, Shelli Varela who achieved incredible success, blazing a trail to become a fire captain, author, TED speaker, and host of The Yes Effect on Entrepreneur's list of 48 Best Podcasts for Entrepreneurs. Today, she uses the same approach to show people how to magnetize their message to achieve their dreams, and discover how they can make a BIGGER impact.

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