Decades ago, there wasn’t much diversity in modelling. Models were typically a certain size and shape. This led Coach Tulin to struggle with body image growing up, but ultimately helped her to push the boundaries and become a plus-sized model herself. However, problems with her husband’s business partners, along with his multiple sclerosis diagnosis, derailed their careers and well-being as a family. After hitting rock bottom, they set out on a new journey to rebuild their lives. Now, with a following of almost 400,000 people – the majority of whom are women – Coach Tulin shares the power modifications that helped her and her husband work through the many serious health issues they’ve faced. Through her approach, her followers commit not to become a particular size or to lose weight, but to get healthier, stronger, and more mobile. Today, Coach Tulin joins the podcast to talk about the health struggles that ultimately led to the creation of her membership site, how she uses storytelling to forge authentic connections, and how she created a six-figure income from a place of recovery.  

Key Takeaways

  • How an absence of fitness and beauty models in her size sent Coach Tulin on a dark journey – and how it proved to the world that fit has no size.
  • What Coach Tulin did to build her following even through a period of serious financial and health struggles.  
  • How she differentiates herself from other online fitness coaches – and the unique ways she goes deeper with her audience.
  • What she did to launch her first version of her membership site – and the astounding results she quickly got.

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Memorable Quote

“My belly hung like 6 inches down my thighs when I stood. I was ready to quit on myself again. I needed to see another body like mine in motion. I needed to see what’s possible. When I couldn’t find her, I became her.” – Coach Tulin “I would not have seen the light if I didn’t get forced to sit in the dark.” – Coach Tulin

Episode Resources

CoachTulin.com Fit Has No Size podcast Coach Tulin on Facebook Coach Tulin on Instagram Coach Tulin on YouTube

Transcript

Read The Transcript
Shelli Varela
Author

When you reframe your inner story, you reframe what’s possible. This is the mantra of our host, Shelli Varela who achieved incredible success, blazing a trail to become a fire captain, author, TED speaker, and host of The Yes Effect on Entrepreneur's list of 48 Best Podcasts for Entrepreneurs. Today, she uses the same approach to show people how to magnetize their message to achieve their dreams, and discover how they can make a BIGGER impact.

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