serial entrepreneurship


At 19, J. Nichole Smith adopted a Great Dane and soon found herself knee deep in the world of pet photography. After a trademark licensing agreement left her with over $50,000 in debt and the brand she partnered with never delivered, she moved into the world of retail. She opened physical brands in Los Angeles and London, but soon discovered that her dream businesses didn’t make her happy. Now, at Working with Dog, she helps…

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