Trupti Karjinni started dabbling in watercolors to get a sense of calm and release. She created an Instagram account to post a picture of her art each day, and soon found herself with over 10,000 followers and people reaching out to buy her art. She found a community and a long-overdue sense of belonging. 

Now, at Thrive with Trupti, she provides aspiring watercolor artists with online training. She offers classes, focuses on colors and pigments, mindset guidance, live Q&As, critiques, insights, prompts, and access to a vibrant group of like-minded creatives.

Today, Trupti joins the podcast to share the story of how she left the world of marketing to become a full-time creative in less than five years, what she did to turn her Instagram following into a thriving membership business, and the beauty of finally finding your calling in life.

Key Takeaways

  • How Trupti built a social media following that gave her the power to quit her job before she launched her membership business.
  • The beauty in being grateful to successful people. 
  • The value in finding the courage to do what you want – not what people tell you to do. 
  • What happens when you break away from the corporate world to embrace your creativity.
  • How Trupti’s business reached six figures in 2020 despite having to shut down her product business.

Free Give

TRIBE membership guide

FREE Guide – Launch & Grow a Profitable Membership Site

Ready to reclaim your time and attract more monthly paying customers? Our step-by-step guide will show you how to build a membership site that turns your passion into recurring profit. Click here to download!

Memorable Quote

  • “Watercolors is this beautiful medium, where it takes the control away from you.” – Trupti Karjinni

Episode Resources


Read The Transcript


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Shelli Varela

When you reframe your inner story, you reframe what’s possible. This is the mantra of our host, Shelli Varela who achieved incredible success, blazing a trail to become a fire captain, author, TED speaker, and host of The Yes Effect on Entrepreneur's list of 48 Best Podcasts for Entrepreneurs. Today, she uses the same approach to show people how to magnetize their message to achieve their dreams, and discover how they can make a BIGGER impact.

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