By the time she was 31, Corinne Crabtree weighed 250 pounds and was exhausted. After struggling and seeing no results with every fad diet out there, she found a new way forward. She made a series of very small changes over 18 months and lost 100 pounds. Now, she’s on a mission to help other women get the opportunity they deserve to lose the weight – mentally and physically. At Phit-N-Phat, Corinne has been blogging for over 13 years, podcasting, and offering her free course. She built a Yahoo group, and it organically led to her membership site. Through the membership model, she’s able to build deep connections with women, shift mindsets, and provide her clients with the day-to-day support they need to move forward in their journey. Corinne joins the podcast to talk about how her struggles and successes naturally led to the creation of her membership site, what makes it so much more powerful than one-on-one coaching, and why it lends itself naturally to her work.

Key Takeaways

  • How Corinne’s lifelong struggles with her weight led her to hit bottom at 31 – and the breakthrough she experienced when making lasting life changes.
  • Why the lessons Corinne learned in finally conquering her struggles with weight also helped her launch her business.
  • How Corinne’s Yahoo group naturally led her to a membership site that continues to grow organically to this day.
  • What Corinne’s membership site does to go beyond typical one-to-many communication – and how her clients keep each other accountable and provide the daily support they need to face their toughest challenges.

Free Give

TRIBE membership guide

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Memorable Quote

“I just have this strong passion in me that every person who struggled with their weight deserves an opportunity to be able to lose it – not just physically.” – Corinne Crabtree “We do so much questioning of ourselves. We don’t look to our future to give us answers. We don’t start thinking about what we want and how we can get there. We start looking at everything that’s not happened – and we allow ourselves to be afraid. The worst that’s going to happen is you’re going to try, and if you don’t make it, you’ll feel bad. If you feel bad now, why don’t we just try anyway? We might just surprise ourselves.” – Corinne Crabtree The worst case scenario is you never start, and that was the time you were going to succeed. That was the time you were going to prove yourself wrong.” – Corinne Crabtree

Episode Resources


Read The Transcript
Shelli Varela

When you reframe your inner story, you reframe what’s possible. This is the mantra of our host, Shelli Varela who achieved incredible success, blazing a trail to become a fire captain, author, TED speaker, and host of The Yes Effect on Entrepreneur's list of 48 Best Podcasts for Entrepreneurs. Today, she uses the same approach to show people how to magnetize their message to achieve their dreams, and discover how they can make a BIGGER impact.

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